To mark the 255th anniversary of the birth of the family’s winemaking tradition, Follador Prosecco’s new stand for Prowein and Vinitaly 2024 will celebrate the myriad variations and interpretations of Prosecco DOCG

Follador Prosecco will once again be attending Prowein and Vinitaly, two of the world’s premier wine fairs, where the company will reveal its latest news and showcase its most prestigious labels.

Sector operators attending the Düsseldorf fair, which takes place from 10 to 12 March 2024, will be warmly welcomed to a stand featuring a complete makeover to its graphics: a unique, superbly refined space, where attention to detail reflects the signature style of the brand. The exhibition area has been designed to showcase the family’s centuries-old heritage, but in particular the foresightedness of a business that has maintained its unwavering belief in innovation and progress.

On STAND 16 F25 - HALL 16 of Prowein, guests will have the opportunity to enjoy tastings of the latest vintages, and embark upon an immersive journey to explore the values and unique character of Conegliano Valdobbiadene with a glass of Prosecco.

An equally engaging and memorable experience awaits visitors to Vinitaly, which takes place in Verona from 14 to 17 April. On STAND F4 – HALL 5, Follador will officially unveil to wine aficionados the exciting projects in store for the coming year. The event will also serve as the perfect occasion to toast together the 255th anniversary of the birth of the family’s winemaking tradition, a long heritage marked by dedication and passion for Prosecco DOCG which blends seamlessly with the company's future growth objectives. The first of these is perfecting winemaking techniques and processes aimed at crafting a product that meets the approval of even the most discerning of wine lovers – with the utmost commitment to safeguarding the region and the environment.

The two trade fairs offer wine enthusiasts a unique opportunity to gain a deeper appreciation of the many forms of Follador Prosecco, and discover the taste and elegance of a region that is without parallel in the world. It’s a perfect opportunity to appreciate the legacy of a family that, spanning over two centuries and nine generations, has maintained its passion for writing new chapters in wine culture.

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